adidas trend schuhe 2018 | Die 3 Anwärter auf den Trendschuh 2018

The year 2018 was a pivotal one for Adidas, marked by a potent blend of retro revivals, innovative technologies, and groundbreaking collaborations that cemented its position as a leading force in the global sneaker market. While specific pricing can fluctuate based on retailer, location, and promotional periods, some Adidas models in 2018 were available starting from around $39.99, especially during sales events. This article delves into the Adidas trend shoes of 2018, drawing upon expert lists like "The 10 Best Adidas Shoes Of 2018," "The 10 Best Sneakers of 2018," and German articles such as "Die 3 Anwärter auf den Trendschuh 2018" (The 3 Contenders for the Trend Shoe 2018), to explore the key styles, technologies, and cultural impact of Adidas's offerings during that year. We'll analyze the factors that propelled these shoes to popularity, examining their design, performance, and overall appeal to sneaker enthusiasts.

The Reign of Retro: Reviving Classics for a New Generation

2018 witnessed a strong resurgence of classic Adidas silhouettes, modernized with contemporary technologies and colorways. This strategy proved highly successful, appealing to both nostalgic fans and younger consumers eager to embrace vintage aesthetics.

* Adidas Continental 80: This shoe, often available around the $39.99 price point during sales, perfectly captured the retro trend. Inspired by 80s tennis trainers, the Continental 80 boasted a clean, minimalist design with a distinctive two-tone stripe along the side. Its low-profile silhouette and comfortable construction made it a versatile everyday sneaker, seamlessly blending sporty and casual styles. The Continental 80's accessible price point further contributed to its widespread popularity.

* Adidas Originals Stan Smith: The Stan Smith, a timeless icon in the Adidas lineup, continued its reign in 2018. While not a new release that year, its enduring appeal and constant stream of fresh colorways and collaborations ensured its place as a must-have sneaker. Its simple leather upper, perforated three stripes, and signature Stan Smith portrait on the tongue made it instantly recognizable and universally appealing.

* Adidas Samba: Similar to the Stan Smith, the Samba maintained its popularity as a classic soccer-inspired sneaker. Its low-profile design, gum sole, and durable construction made it a versatile option for both on and off the field. The Samba’s enduring appeal lies in its timeless design and ability to complement a wide range of styles.

Innovation and Performance: Pushing the Boundaries of Sneaker Technology

Beyond retro revivals, Adidas continued to push the boundaries of sneaker technology in 2018, introducing innovative materials and designs that enhanced performance and comfort.adidas trend schuhe 2018

* Adidas UltraBoost: The UltraBoost remained a flagship model in 2018, showcasing Adidas's groundbreaking Boost technology. Its responsive cushioning and comfortable Primeknit upper provided exceptional comfort and support for runners and everyday wearers alike. The UltraBoost's continued refinement and evolution solidified its position as a top-tier performance sneaker with a strong lifestyle appeal. Numerous iterations and colorways were released throughout the year, keeping the model fresh and relevant.

* Adidas NMD: The NMD, with its Boost midsole and Primeknit upper, continued to be a popular choice for those seeking a comfortable and stylish sneaker. Its futuristic design and sock-like fit made it a standout model in the Adidas lineup. The NMD's versatility allowed it to be worn for both casual and athletic activities. 2018 saw the release of new NMD variations and collaborations, further expanding its appeal.

* Adidas Futurecraft: While not a single shoe model, the Futurecraft initiative represented Adidas's commitment to innovation and sustainability. In 2018, Adidas continued to explore new materials and manufacturing processes through Futurecraft, showcasing its vision for the future of footwear. This included experiments with recycled ocean plastic and 3D-printed midsoles, demonstrating Adidas's dedication to environmentally conscious design.

The Power of Collaboration: Partnering with Influencers and Designers

Adidas strategically leveraged collaborations in 2018 to reach new audiences and create highly sought-after sneakers. Partnerships with influential designers, artists, and brands resulted in unique and limited-edition releases that generated significant buzz.

* Adidas Yeezy: The Adidas Yeezy line, designed in collaboration with Kanye West, remained a major force in the sneaker world in 2018. New Yeezy models and colorways were highly anticipated and quickly sold out upon release. The Yeezy line's unique aesthetic and limited availability contributed to its exclusivity and desirability. The hype surrounding Yeezy releases continued to drive demand and solidify its status as a cultural phenomenon.

* Adidas Pharrell Williams: Adidas's partnership with Pharrell Williams continued to produce vibrant and expressive sneakers in 2018. The Hu line, known for its colorful designs and positive messaging, celebrated diversity and inclusivity. Pharrell's influence on Adidas's design language was evident in the bold color palettes and unique textures used in the Hu collection.

* Adidas Alexander Wang: The Adidas Alexander Wang collaboration continued to push the boundaries of sneaker design in 2018. Their collaborative collections featured deconstructed silhouettes and unconventional materials, creating a unique and avant-garde aesthetic. The Adidas Alexander Wang collaboration challenged traditional sneaker conventions and appealed to fashion-forward consumers.