my burberry black modella pubblicità | Le modelle della pubblicità

The "My Burberry Black" fragrance, launched in 2016, remains a captivating and iconic addition to the Burberry perfume family. Its deeply sensual and sophisticated scent, inspired by the classic Burberry trench coat and the intimate atmosphere of a London garden after a storm, was perfectly captured in its advertising campaign. The visuals, the music, and, most importantly, the models, all contributed to creating a lasting impression. This article delves into the world of the "My Burberry Black" advertisement, exploring the identities of the models, the music that set the mood, and the overall impact of the campaign on the fragrance's success. We’ll dissect the various iterations of the TV spots, from the concise 16-second version to the longer, more immersive 41-second cut, uncovering the elements that made each so memorable.

Nome modella profumo My Burberry Black 2016: The Face(s) of Seduction

The "My Burberry Black" campaign wasn't just about a single face; it was about a dynamic duo, a representation of modern femininity and powerful allure. The 2016 campaign prominently featured two renowned models: Cara Delevingne and Kate Moss.

* Cara Delevingne: A British model, actress, and singer, Cara Delevingne had already established herself as a global icon known for her edgy style, bold personality, and captivating presence. Her androgynous look and playful attitude brought a youthful and energetic dimension to the campaign.

* Kate Moss: An undisputed supermodel legend, Kate Moss's decades-long career has solidified her status as a fashion icon. Her timeless beauty, effortless cool, and undeniable sensuality made her the perfect embodiment of the "My Burberry Black" fragrance's sophisticated and alluring character.

The choice of these two models was strategic and brilliant. They represented different generations and styles, yet they both possessed a unique charisma that resonated with a wide audience. Delevingne brought a modern, youthful energy, while Moss exuded timeless elegance and experience. Together, they embodied the multifaceted nature of the "My Burberry Black" woman: confident, independent, and undeniably captivating.my burberry black modella pubblicità

My Burberry Black TV Spot Perfume pubblicitario 16'' & Burberry My Burberry Black TV Spot Perfume pubblicitario 41'': A Tale of Two Lengths

The "My Burberry Black" advertising campaign was rolled out in various formats, including television commercials of different lengths. The most common versions were the 16-second and 41-second spots. While both conveyed the essence of the fragrance, they differed in their approach and level of detail.

The 16-Second Spot: This concise version was designed for maximum impact in a short amount of time. It focused on the key visuals:

* The Embrace: The ad typically opens with a close-up of Cara Delevingne and Kate Moss embracing, their faces partially obscured, creating an air of mystery and intimacy.

* The Trench Coat: The iconic Burberry trench coat plays a central role, draping over the models, symbolizing both the brand's heritage and the fragrance's connection to London's weather.

* The Fragrance Bottle: A shot of the "My Burberry Black" bottle is prominently featured, allowing viewers to associate the visual imagery with the product itself.

* The Music: A snippet of the campaign's signature song is used to create a mood of sensual sophistication.

The 16-second spot is a quick, impactful reminder of the fragrance's allure, perfect for catching the attention of viewers during commercial breaks.

The 41-Second Spot: This longer version allowed for a more immersive and narrative-driven experience. It expanded on the key visuals and added depth to the storytelling:

* Extended Embrace: The embrace between Delevingne and Moss is prolonged, allowing viewers to feel the connection and intimacy between them.

* Rain and London Imagery: The ad often incorporates subtle imagery of rain and London landscapes, subtly alluding to the fragrance's inspiration.

* More Detailed Shots: The 41-second spot features more detailed shots of the models, the fragrance bottle, and the trench coat, allowing viewers to appreciate the artistry and craftsmanship of each element.

* Music Build-Up: The song is used more extensively, building up to a crescendo that mirrors the fragrance's intensity.

The 41-second spot offers a more complete and engaging experience, allowing viewers to fully immerse themselves in the world of "My Burberry Black." It provides a richer understanding of the fragrance's inspiration and its target audience.

BURBERRY MY BURBERRY BLACK PERFUME COMMERCIAL: Deconstructing the Elements

The success of the "My Burberry Black" perfume commercial hinges on a combination of factors, including:

* Casting: The selection of Cara Delevingne and Kate Moss was a stroke of genius. Their individual star power, combined with their chemistry on screen, created a powerful and memorable visual.